B10 Design Tips for an Effective Landing Page Web Design  | December 4th 2014 Landing pages, sometimes known as “lead capturing pages” can be one of the strongest web tools to get a message out. Unlike full websites that tend to have many moving parts (about sections, product pages, checkout carts, contact pages, and more), the one-page format of a landing page can be the perfect backdrop to convey a clear message. And of course, they aim to achieve one thing in particular: make people click. What they click through to can vary, but it’s usually along the lines of having people sign up for a service, start shopping, learn more about what you offer or visit your main website. Like in all things web design, there are a few tricks that you can do to make your landing page a star! Today, we’ll be focusing on all the things you should do in order to create a landing page that gets those clicks. Here are the 10 major ingredients for LP success: Keep it to One Page A landing page should be ju